LUNAR NEW YEAR 2023 · CAMPAIGN
Artist Edition Package for Celebrations / Promotional Content as Featured Artist
OFFICIAL LINK︎︎︎
The illustration concept is based on traditional Chinese values and wishes for reunion in the New Year. Between the ancient and modern eaves, the sky of Ping An A is outlined,implying that Ping An will always protect thousands of families all over the world.The shape of A is taken from the A in the logo of Ping An, and it is also shaped like an eaves,implying the everlasting protection passed down from generation to generation.And the home under the roof is a place of belonging and a place of peace of mind. The festive primrose, lantern, jade rabbit and other vivid and interesting Chinese New Year atmosphere elements add a strong flavor of the New Year and convey love and blessings.
插图概念建立在中国传统价值观和新年团聚愿望的基础上。 在古今屋檐之间,勾勒出平安A的天空,寓意平安始终守护天下万千家庭。
A形状取自平安LOGO中的A,也形似屋檐,寓意代代相传,生生不息的守护。而屋檐之下的家,是归属也是心安之所。
喜庆气氛的报春鸟、灯笼、玉兔等生动有趣的新春氛围元素,增添浓浓年味,传达爱与祝福。
Red Envelope Design · Lunar New Year
中国平安公众号截图
RELEASED BY PING AN OF CHINA
LAUNCHED: JAN, 2023 | WORLDWIDE
MONTAGUT X WU HEPING COLLABORATION
Artist Edition Package for Celebrations / Promotional Content as Featured Artist
OFFICIAL LINK︎︎︎
Combine French culture and traditional Chinese culture. Express the four scene stories of the brandand use the three colors of French red,
blue and white to draw a main visual illustration. The illustrations can be split into different sizes and applied to all products such as the brand's official website,main visual, clothing, and gift boxes.
结合法式文化与中国传统文化。表达品牌的四个场景故事,运用法国 红蓝白三种颜色绘制一张主视觉插画。
插画可以拆分成不同的尺寸,应用在品牌官网,主视觉、服装、礼盒等所有产品上。
Montagut official website
PRODUCT:
CLOTHING :
Model
Artist: Wu Heping
李铢衔 / James Lee
MONTAGUT joined hands with illustrator Wu Heping to create the "Cultural Pride" design series, injecting new vitality into the elegant and delicate
MOTAGUT. Mathematical concept images such as fractal, symmetry and polyhedron are conveyed by the artist's colors. Illustrations add a fresh touch.
——French MONTAGUT
Official link: https://mp.weixin.qq.com/s/K2EwDmuLlbFvNMCfzCk8Tg
媒体报道 / MEDIA REPORT:
环球时报:https://m.huanqiu.com/article/44x6w5oCM08?bsh_bid=5640631342
《时尚COSMO》 :http://www.cosmostyle.com.cn/Trends/20210930/619519346.html
《时装L'OFFICIEL》 :http://h5.lofficiel.cn/broadcast/18325.html
FENGSUNG风尚中国:http://m.fengsung.com/n-210927163137839.html
YOKA时尚网:http://www.yoka.com/brand/news/2021/0928/55278101121028.shtml?bsh_bid=5640631406
LUNAR NEW YEAR 2023 · CAMPAIGN
Artist Edition Package for Celebrations / Promotional Content as Featured Artist
OPPO has joined hands with artist Wu Heping to customize New Year wallpapers,
depicting a warm family and looking forward to new hopes in the New Year.
When you turn on your phone, it brings good luck to people, and I wish you all a happy new year.
OPPO携手艺术家吴和平定制新年壁纸,描绘温馨的一家人,新年展望新希望。 在打开手机时给人带来好运连连,祝大家新年快乐。
Released: January 2023
THE DIVERSITY AND UNITY OF POETRY LAUNCHED:MAY , 2022| WORLDWIDE
Official link︎︎︎
2022 WINTER OLYMPICS
Through the cover design of Harper’s Bazaar, it showcases the snowboarding event of the Winter Olympics.Reflect Beijing culture.
通过时尚芭莎封面设计,展示冬奥会单板滑雪项目。反映北京文化。
OFFICIAL LINK︎︎︎
LAUNCHED: MAY21-JUNE2,2022|CHINA